Thursday, April 24, 2014

@Marie_McKean Says "An Excellent Cover is as Important as a Fantastic Story #WriteTip

A simple google search on the importance of a good book cover will tell you that an excellent cover is as important as a fantastic story and a great edit. That’s how you attract readers. If your cover is bad, someone who might otherwise LOVE your story just might pass it up.
Think about it. How often do you choose a book solely on its cover? I’d venture to guess quite a bit. Now, times that by the millions of people who are browsing amazon everyday . . . and you have a lot of potential readers. Here’s the kicker, not only does your cover have to look great, but it also has to be exceptional in thumbnail size. Because the truth of the matter is, that’s the way most of your target audience is going to get their first acquaintance with your book. 
So, what can you do to make yourself stand out from the rest of the masses?
Create a stand-out cover!
Now, I am in no way an expert on how to do this. I write stories and that is about as far as my artistic ability reaches. However, I happen to be great at rationalizing what expenditures are worth it and which ones are not. Book covers and edits are worth every penny. Seriously, Every. Penny. Sure, you could make your own cover. But unless you are gifted that way, well I don’t think I’d recommend it.
What I did was find a graphic designer. I found mine randomly, one thing lead to another, and there I was, just happening to be browsing through his deviantArt page. One look at his work, and it was love at first sight. This is what I recommend to do. Find a graphic artist whose work you just love, and then reach out to them. After all, if you don’t love their work, what makes you think that you’re going to love your cover? Next, make sure you can work with them. Do they catch your vision? Are you catching theirs? And most importantly, Can you meet in the middle? If you can, then proceed.
When all’s said and done that cover is going to be what helps make or break you, so make sure you put the time, and money, into making sure its done right. You’ll know if it is or not, your numbers will be proof of it.
YOU CANNOT CHANGE THE LIFE YOU’VE BEEN GIVEN.
All that you can do is make the most of what you’ve been dealt—fight a good fight, resist being beaten by circumstance, and hope that somehow, despite it all, you’re able to accomplish the impossible.
But even then you cannot change the fact that you were born cursed.
I am one of those unlucky few upon whom the Curse of the Four Fathers has fallen.
It is I who must bear the burden of having a life that is unchangeably intertwined with the Fae. A sorrow made all the more great by knowing that where they are tragedy, loss, misery, and despair most assuredly follow.
As a Druid it is my responsibility to uphold the boundaries that keep the worlds of the Tylwyth Teg, and our own, separate. As a man it is my only ambition to protect the family and woman I so desperately love.
The only problem: I’m not sure this curse will allow for me to do both.
Buy Now @ Amazon
Genre - Paranormal Fantasy, Horror
Rating – PG-13
More details about the author
 Connect with Marie McKean on Twitter

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